Fractional Head of Content for B2B Tech

We transform your blog content into predictable revenue (without $200K+ executive overhead).

30 sales-qualified opportunities from just 7 articles for Belkins

Book a discovery call

Get your Content Operations Blueprint ($250)

Revenue attribution dashboard
Content performance and opportunities analysis
Content production roadmap with templates and SOPs

→ "Clicks" measure how much traffic comes from the blog post.

→ The point of content marketing.

Our approach

1. Content Operations Blueprint

For B2B marketing leaders who need clarity on their content ROI.

Map existing content to actual revenue impact and identify conversion gaps in your current strategy
Best for those starting or looking for strategic direction on content that drives business outcomes (not just traffic)
Investment: $250 one-time assessment with executive presentation and actionable roadmap

→ Learn more about our Content Operations Blueprint

2. Fractional leadership

3-12 month partnerships for content production that drives predictable revenue.

I become your outsourced Head of Content, owning strategy and execution for measurable pipeline growth
Best for those needing done-for-you content marketing
High-converting content, monthly reports, and sales enablement—integrating your content marketing with your sales team

→ Learn more about fractional content leadership

Two phases to transform content into measurable pipeline.

Strategic content ownership

1. Content strategy partnership

For B2B tech companies that want to scale and grow their pipeline through content.

We share our methodology and frameworks in our Content Leadership Hub.

2. Sales enablement integration

For B2B sales teams who need content that accelerates deals and shortens sales cycles.

We produce sales assets in our Revenue Content Library.

Two capabilities for a single outcome: content that drives revenue.

B2B Tech companies I partner with

Revenue: $1M-$100M annually

Challenge: Lack an effective content strategy. Can't prove content ROI or connect content to pipeline

Need: Content leadership the generates revenue, not more clicks

Industries: Cybersecurity, B2B SaaS, IT services, AI consulting, DevOps/Cloud, MarTech, FinTech, Web3/Blockchain

We support B2B leaders with strategic frameworks

Incisive Content System

Focus on content that builds your sales pipeline. We document and share our proven approach to bottom-funnel content that converts visitors into qualified opportunities.

→ Learn our methodology

Revenue attribution dashboard

Get a clear picture of how your content is contributing to your pipeline across complex B2B buyer journeys.

→ Learn more about the dashboard

Sales enablement playbook

Content assets proven to accelerate deals and overcome objections. Learn from our library of case studies, ROI calculators, and competitive comparison guides.

→ See our sales enablement content

Jeffrey is so good at his work that he scares me sometimes.

He is incredible at accepting and implementing feedback, quick on turnarounds, sharp, and a phenomenal marketer. He can easily adapt to whatever writing style our clients require - from technical or SEO optimized pieces to personality-driven thought leadership content. I couldn’t recommend Jeffrey strongly enough.

I'm INCREDIBLY happy with the way things have gone.

The writing has been superb, you're executing it incredibly fast, and I'm seeing increases in both my search console and Linkedin engagements. It's been a home run.