Jeffrey is so good at his work that he scares me sometimes.

He is incredible at accepting and implementing feedback, quick on turnarounds, sharp, and a phenomenal marketer. He can easily adapt to whatever writing style our clients require - from technical or SEO optimized pieces to personality-driven thought leadership content. I couldn’t recommend Jeffrey strongly enough.

I'm INCREDIBLY happy with the way things have gone.

The writing has been superb, you're executing it incredibly fast, and I'm seeing increases in both my search console and Linkedin engagements. It's been a home run.

Mariya Delano

Founder of Kalyna Marketing

Cole Furrh

Founder of InterTeam Marketing

My end-to-end content production process

1. Research - Company, user, and keyword

I start by thoroughly understanding your company, offer, and audience. We define who your best customer is through historical data and surveys. Keywords with high buying intent are then selected.

Learn more about my user research process: Why basic customer research is killing your growth (and how to fix it)

2. Strategy - Content ideas and SERP analysis

I learn how you solve target audience pain points to form content ideas. Analyzing search engine results for keywords determines broad and narrow search intent.

3. Production - Expert interviews and compelling arguments

Subject-matter expert interviews and an Information Inventory are integral in producing value-packed articles that speak in your brand voice to the ideal client. Your unique industry perspective and expertise form compelling arguments that push readers to take action.

Learn more about my production process: How to write articles that rank and convert – Belkins case study

4. Optimization - Ranking and performance tracking

Ahrefs, Google Search Console, and Google Anlaytics allow me to track performance and optimize content for continuous improvement.